Ho Chi Minh, VIETNAM – EloQ Communications, a leading public relations and marketing agency based in Vietnam, is thrilled to have won the prestigious Measurement and Evaluation Award at the PRCA APAC Awards 2024. This esteemed accolade celebrates EloQ’s dedication to excellence in measurement and evaluation practices within the realm of public relations and communications. […]
EloQ Communications, a PR & marketing agency in Vietnam, has once again won Gold medal for Agency of The Year category from Ad World Master. EloQ Communications is an award-winning agency that blends local expertise with global standards. Among these services are ongoing media relations, press release distribution, social media and community management, as well […]
This year, Vietnamese public relations and marketing agency EloQ Communications snagged two awards at the 3rd ASEAN PR Excellence Award. Managing director, Dr Clāra Ly-Le, won the Best PR Practitioner award in the Southeast Asia region, while the agency was presented with the Best PR Agency award. “I have never doubted the talent and dedication […]
Stepping into a new market can be confusing as you’re dealing with a new culture, new mindset and unfamiliar way of working. What applies in your country might not be relevant to other markets and the local employees you’re going to hire. For companies that are planning to enter Vietnam or want to know this […]
“Fear-based marketing” influences audience psychology, urging them to act to minimize that fear. This is a traditional communication method that has been used by organizations for years to push the community into changing perceptions, abandoning old habits, or converting people into adopting new consumer behaviors. However, should this controversial marketing method be thoroughly exploited to […]
In recent years, Vietnam has been earning its title as one of the best markets for growth in Southeast Asia – the buzzing business hub of the world. In 2019, the country was ranked 8th among the 29 best economies to invest in by World Bank, and here are the reasons why: 1. Young and fast-growing […]
‘Diversity’ is the new trend in workplaces worldwide. Still, the practical meaning behind it is more than just hype for equality and social movement. Redefining Diversity When speaking about diversity and inclusion, this is probably what most people would usually think about: Black Lives Matter movement in 2020 – protest against racism Or this. The […]
As part of her doctoral research, Dr. Clāra Ly-Le MPRCA, Managing Director of EloQ Communications, seeks to compare the perception of integrating social media in crisis communication in Vietnam to that in the U.S., who has always been considered a role model and main influencer for Vietnam’s PR practice. The research interviewed 12 Vietnamese practitioners […]
During the Covid-19 pandemic, technology is repeatedly mentioned as a solution in the work-from-home season. But is it the answer to all trouble? During #socialdistancing, online platforms that support online meetings and working, especially Zoom, have recorded a sharp increase in new downloads. In the first two months of 2020, Zoom had more new users […]
The Public Relations Network Continues to Bolster its Asian Chapter Vietnamese agency, EloQ Communications, joins the international network STUTTGART and HO CHI MINH CITY, August 05, 2020 – In recent months, the Public Relations Network (PRN) has been strengthening its Asian Chapter, and with the addition of Ho Chi Minh City based EloQ Communications, the […]
