At Futurecom, IEEE expert highlights the Amazon 4.0 Project, which uses technology to improve the quality of life and quality of local communities

At Futurecom, IEEE expert highlights the Amazon 4.0 Project, which uses technology to improve the quality of life and quality of local communities

SPMJ Comunicação supported the Institute of Electrical and Electronic Engineers (IEEE) at the Futurecom 2023, the biggest technology event in Latin America. Tereza Carvalho, an IEEE member, took the opportunity to highlight the Amazon 4.0 project on technologies for environment protection which increase the life quality of Amazon forest communities. Applying technologies such as Blockchain […]

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MARZ Announces Breakthrough ‘Vanity AI’ De-aging VFX System

MARZ Announces Breakthrough ‘Vanity AI’ De-aging VFX System

Monsters Aliens Robots Zombies (MARZ), a client of Boulevard Public Relations (Canada),  has announced Vanity AI, the company’s new AI solution for automating the production of large volumes of high-end 2D aging, de-aging, cosmetic, wig, and prosthetic fixes. According to the studio, the technology is 300 times faster than traditional VFX pipelines, significantly more cost-effective, […]

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Sympra takes over public relations for Alcatel-Lucent Enterprise in Germany

Sympra takes over public relations for Alcatel-Lucent Enterprise in Germany

Alcatel-Lucent Enterprise has commissioned Sympra, Stuttgart, with media relations in Germany. The aim is to make the international technology company’s cloud, network and communications solutions known to the professional public and to report on their use in companies and organizations. “Sympra has been serving customers in the IT and telecommunications sectors for 30 years. These […]

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Technology transformation during Covid-19

Technology transformation during Covid-19

During the Covid-19 pandemic, technology is repeatedly mentioned as a solution in the work-from-home season. But is it the answer to all trouble? During #socialdistancing, online platforms that support online meetings and working, especially Zoom, have recorded a sharp increase in new downloads. In the first two months of 2020, Zoom had more new users […]

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Tech & PR – Creating Content and Tools for the New Reality

Tech & PR – Creating Content and Tools for the New Reality

The way we conduct Public Relations programs in Mexico and Latin America is changing in a very fast (but predictable) way.  Technology is changing the way people interact; this has left brands and companies looking for new ways to connect with their audiences.  On the other hand, media outlets are now shifting from traditional to […]

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