AI won’t eclipse the value of human professionals

AI won’t eclipse the value of human professionals

A few weeks ago, a colleague shared an article about how generative AI could reduce billable hours in the PR industry. The author argued that AI’s ability to enhance productivity and efficiency poses a significant challenge to businesses that rely on hourly billings. Disruption of this model could be problematic for many firms, especially considering […]

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MARZ Announces Breakthrough ‘Vanity AI’ De-aging VFX System

MARZ Announces Breakthrough ‘Vanity AI’ De-aging VFX System

Monsters Aliens Robots Zombies (MARZ), a client of Boulevard Public Relations (Canada),  has announced Vanity AI, the company’s new AI solution for automating the production of large volumes of high-end 2D aging, de-aging, cosmetic, wig, and prosthetic fixes. According to the studio, the technology is 300 times faster than traditional VFX pipelines, significantly more cost-effective, […]

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