Italian PRN partner agency, Soluzione Group (SG), has taken the podium at the 23rd annual Mediastars Award ceremony. SG was awarded 1st place for Copy Strategy with the Gennaro Auricchio project, #ThePicnickers, plus a short list nomination for the best Social Media campaign of the year.
The national recognition was given to the creators behind the project during the Mediastars Award ceremony in June. Furthermore, the project, which achieved remarkable results with 4.5 million users reached, 100,000 interactions and as many as 5 million views, also earned the final in short list along with the best campaigns in the Social Media category. A great accomplishment for our social media team who have played at the same level as agencies of national and international importance, the accolade was awarded by a jury composed of 112 professionals of the sector.