Prova strengthens team with sustainability expert appointment

Prova strengthens team with sustainability expert appointment

Prova, the UK’s leading circular economy, clean technology and future mobility communications consultancy, has appointed sustainability expert Ryan Witton as senior account manager.

With extensive experience in renewable energy, decarbonisation and environmental impact, Witton is passionate about driving positive global change through hard-hitting communications. Working primarily agency side, he has delivered campaigns for organisations including B Lab Europe,, African Infrastructure Investment Managers and the Global Institute for Disease Elimination.

Witton also boasts a master’s degree in Environment, Development and Politics from the University of Birmingham and has previously travelled the world to teach English literacy skills to both elementary and secondary school students.

Commenting on his appointment, Ryan said: “Prova works alongside cutting-edge companies at the forefront of sustainability and clean technology. I admire the team’s laser-targeted focus on finding and cultivating innovative circular business models, and I’m excited to join a forward-thinking agency that’s unwaveringly driven by finding and nurturing the next green economy breakthrough.”

Ed Willmott, managing director at Prova, added: “With extensive experience across the circular economy, we’re thrilled to welcome Ryan to our growing team. We’re experiencing rapid growth across all areas of the business and Ryan’s experience will prove pivotal to our continued international expansion.”

Prova’s client base includes leading brands such as eco-smart tech business myenergi, food waste recycling specialist ReFood, private equity firm Circularity Capital, green merchant bank Turquoise and many others. The business is also a board member of PRN, an international group of independent communications consultancies delivering world-leading campaigns for clients worldwide.

For more information about Prova, or the team’s latest campaigns, visit