PRN wins new member in Switzerland
Public Relations Network (PRN) has won a new member in Switzerland. Swiss PRN partner is open up, a communications and PR consultancy based in Zurich. Managed by Kilian Borter and Melanie Schneider, the agency supports larger companies, SMEs and non-profit organisations with all their communications needs. Specialized in the financial and insurance sectors, IT and telecommunications, tourism and transport, education and healthcare, open up has been a member of the Association of PR Agencies in Switzerland (BPRA) since 2010, and was certified in accordance with international standards (ICCO) for the first time in 2011. “Although Switzerland is not a large market it is nonetheless a very important one with a specific media scene. The different languages spoken in this region makes the media more complex and this is why we are especially delighted to have found a reliable and competent partner for this country. First projects have shown that we have a common understanding regarding PR and quality“, commented Veit Mathauer, Chairman of the PRN Board.