Hawa’s Slide magazine gets an identity revamp
Hawa Sliding Solutions, Slide magazine, has been completely revamped! It’s a space for stories on architecture and design. The high-end design content concept was developed by Zurich design agency Source, in cooperation with communications agency open up who took care of the editorial part.
Slide is a magazine aimed at a target group of architects and designers. 21,500 copies in German, French, and English are printed and globally distributed. The implementation includes an integrated online campaign with extended multimedia content.
The publication of the global market and technology leader for sliding solutions in construction, building, and furniture features emotionally touching and intellectually stimulating content designed to provide rich technical food for thought. Slide aims to inspire progressive thinking and offers coverage that addresses its readers as equal peers.
The first edition of the newly conceived Slide is based on the underlying theme of change and the premise that it’s a positive force. In her lead essay, futurist Oona Horx-Strathern takes a peek at how homes and offices could look in the foreseeable future. The magazine also explains how ideas are developed at Hawa Sliding Solutions, circular construction, how seniors will be living in the future, and the character of the Dallas Design District.