This year, Vietnamese public relations and marketing agency EloQ Communications snagged two awards at the 3rd ASEAN PR Excellence Award. Managing director, Dr Clāra Ly-Le, won the Best PR Practitioner award in the Southeast Asia region, while the agency was presented with the Best PR Agency award.

“I have never doubted the talent and dedication of my team at EloQ,” said Dr Ly-Le. “These awards prove and celebrate our team’s desire to create leading-edge campaigns that make minds think and drive results for our clients, despite the very hard time of the Covid-19 pandemic that we all have to face. I am incredibly grateful to my colleagues, partners and clients for their support.”

Out of the six awards that the Vietnamese representatives received, EloQ Communications bagged two:

• Best PR agency – Bronze. Proof for EloQ’s service standard is a diversified clientele with Fortune 500 businesses, multinational companies, local favourites, and fast-growing startups. The agency welcomes and supports its clients along the way from entering the Vietnam or Southeast Asia markets to building and sustaining brand love.
• Best PR practitioner – Gold, went to the founder and managing director of EloQ Communications, Dr Clāra Ly-Le, in recognition of her contribution to the PR body of knowledge and high standards. This is the first time a Vietnamese PR practitioner received such high honour at this competition.

Combining global knowledge with local experience, Dr Ly-Le mentors younger generations of PR practitioners, raises the standards for PR practices in the region, voices opinions, and contributes insights from Asia and Southeast Asia regions to the world.

The ASEAN PR Excellence Award is organized by the ASEAN PR Network (APRN), World Communications Malaysia and Institute Public Relations Malaysia. The award aims to celebrate the best of the best PR peers across ASEAN. Entries were submitted by associations or institutions from different countries in the region who had won an award in their own respective countries.