Building an African biotrade

Building an African biotrade

Proof Africa’s long-term client PhytoTrade is a trade association for people who harvest, trade and develop natural plant ingredients.

Africa is rich in natural plant resources, and the biotrade has huge potential to alleviate poverty, stimulate sustainable rural development, and to bring new ingredients to the cosmetic, nutrition and food sectors internationally. PhytoTrade helps to protect this value chain.

Proof Africa advises PhytoTrade on communication strategy, promotes the biotrade through local and international media, and helps with communication to members and donors.

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