In today’s digital era, misinformation spreads rapidly, eroding public trust and posing significant challenges for organizations. A particularly damaging form of misinformation is the dissemination of fake press releases, which can mislead stakeholders and harm reputations. To effectively combat this issue, it’s essential to analyze real-world incidents and extract practical lessons. Understanding the Impact of […]
In May 2025, The Right Spin led the launch of AiRENA, Singapore’s first AI-powered sports enterprise, also home to the Project 95 (P95) Basketball Academy. As the first tech-enabled basketball academy in the country, P95 uses AI cameras and a mobile app to track players’ movements, providing real-time data for personalised coaching and accelerated athletic […]
The owner-led communications and public relations agency open up is expanding its leadership team with the appointment of Nabila Bouzouina and Evelyne Oechslin to the newly created extended management. They will join the existing management team, which includes Christina Wahlstrand, Melanie Schneider, and Kilian Borter. To foster leadership diversity and empower entrepreneurial talent, open up […]
A scientific book on AI with four articles from authors of the Public Relations Network (PRN) The edited volume examines the current global use of artificial intelligence in the communications sector from an economic, social and legal perspective. The recipients’ view of artificial intelligence products is also empirically examined. What are their expectations, idiosyncrasies and […]
As Vietnam steps into an era of rapid economic expansion, its e-commerce market emerges as a cornerstone of growth. The Vietnam E-commerce Intelligence 2025 report forecasts staggering growth, predicting the market will reach $49.9 billion by 2028, driven by the rising purchasing power of two key demographics: Gen Z and Millennials. This transformation isn’t just […]
Prova, the UK’s leading communications consultancy for cleantech, future mobility, and the circular economy, recently welcomed public relations experts from across the world to Warwick for the latest annual Public Relations Network (PRN) Members’ Meeting. The event, held on 30–31 January 2025, provided a platform for international PR leaders to discuss the role of strategic […]
