As more and more businesses are creating unique content to reach key audiences, we thought it would be helpful to outline some best practices around syndication agreements. Content syndication is the act of giving other organizations the right to copy or republish your work – in the form of print material, video, music or digital […]
A blurred profile always poses challenges, and all the more so for non-profit organisations. If their communications do not clearly express what their activities achieve, the support they need will not materialise. Organisations that see themselves as a brand can present their identity more clearly and enhance how they are perceived. No matter what their […]
In a new YouTube series AUVRAY & ASSOCIÉS talk about the art of Public Speaking. First lesson: Take pauses! Un jour, nous avons rencontré une jeune réalisatrice et nous lui avons expliqué nos métiers. Depuis, elle délivre nos secrets…
The current edition of W&V – Germany’s most popular magazine for marketing and media people – reports on Sympra and highlights the agency as an outstanding employer. The article speaks in high terms of Sympra’s innovative staff education programme create5. The whole article is available here (only in German).
Proof Africa is taking to the road on a 2000km race by cars powered only by the sun. The Sasol Solar Challenge runs from Pretoria to Cape Town over eight days in September as a demonstration of technical ingenuity and how future vehicles may run on solar power. Teams from all over the world will […]
